How to Produce Evergreen Blog Posts for Your Software Company: Create Timeless Content in 3 Steps

To produce evergreen blog posts for your software company, you need to find evergreen, timeless blog topics first. Then you need to write the blog content in such a way that it remains relevant in the distant future, also.

Backlinko analyzed 3.6 billion articles and found out that how-to articles and listicles are the most evergreen content types. Other such content types include industry reports and data-driven research articles.

Why Create Evergreen Blog Posts for Your Software Company?

Evergreen blog posts will always be useful to your readers no matter when they’re reading it. Whether it’s 2025 or 2030, your website visitors will find them helpful, which means such content will keep driving organic traffic to your site for many, many years.

(Post link)

How to Write Evergreen Blog Posts for Your Software company

Here are three steps to producing timeless blog content for your software company.

Step 1: Find Evergreen Blog Topics

The first step is to find timeless article topics. News and industry trends do not fall in this category. You can find topics for how-to-guides, listicles, in-depth articles, and opinion pieces.

How to Find Evergreen Blog Topics:

• Find the common questions asked by your target customers.

• Learn about your customers’ major pain points and make them blog topics.

• Read articles published on competitor company websites.

(Image source)

Here’s another interesting chart:

(Image source)

Step 2: Write Content and Add Information That Remains Evergreen

Add all the necessary information and make it complete.

Include useful statistics. This will increase credibility. Make sure the reader finds what they are looking for and is satisfied with the answer.

Discuss the topic extensively so the reader is impressed and wants to come back to it later again.

Step 3: Add Visuals, Case Studies, and Expert Quotes

To make the article exceptional, add visuals, such as chart diagrams and infographics. These visuals will make the content enjoyable and also help the reader quickly understand complex concepts. They’ll also spend more time on your webpage when they find different types of interesting images on it.

Elements like case studies, examples, and expert quotes make your article a lot better. Examples will make a topic easy to understand. When giving examples of apps, tools, or any websites, share screenshots. Screenshots of social media posts of industry experts are also helpful.

Examples of Evergreen Blog Posts

Here’s two examples of timeless, evergreen blog posts written by Md Akhtar Hossain, owner of BlogWriters.in. These articles were published in 2021 and still ranking on Google, which means they’re still regularly getting traffic from Google.

1. Top 5 Reasons Websites with Simple Design Are Better

2. When You Should Have a Single-Page Website

In these blog posts, you’ll find lots of screenshots, statistics, quotes, and useful information. The language used in these posts is super simple, and the topics are still relevant today.

Conclusion

In 2025, don’t just create evergreen blog posts. Experiment with different types of content and come up with new content types to see what works best.

Keep your blog section interesting by adding different types of posts, such as listicles, how-to guides, interviews, company updates, tech news, in-depth articles, tutorials, short posts, and product reviews.